Italian · Pronunciation Guide
CHEN-toh, stress on the first syllable, rhyming with "when." In IPA: /ˈtʃɛnto/.
Two syllables, cen and to, weight solidly on the first: CHEN-toh, never cen-TOH.
Listen: cento
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The opening c is the whole story here: before e or i, Italian c is always soft, giving the "ch" of "cheese" rather than the hard k some English cognates might suggest.
Costa cento euro.
It costs a hundred euros.
Listen: Costa cento euro.
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In "Costa cento euro," cento is invariable and never takes an article the way English "a hundred" takes "a": Italian just says cento euro, not "un cento euro." Costa is the third-person singular of costare, used impersonally the way English uses "it costs."
Euro itself stays euro in the plural too, an invariable loanword, so cento euro doesn't take an -i ending; this catches out learners who expect regular Italian pluralization to apply.
Reaching for a hard k sound, "KEN-toh," is common because English words like "cent" and "center" pronounce c-before-e inconsistently. "Cento" is unambiguous: always ch.
The other slip is adding an English-style article, saying something like "un cento" by analogy with "a hundred." Italian numbers above one never take an article at all.